Pyralume

2024 - 4 Months

Role

UX/UI Designer, Frontend Developer

Platform

Web Application

Tools

Figma, React, Node.js, MongoDB

Team

Solo Project

Pyralume Project Overview

Pyralume is a comprehensive movie recommendation platform designed to solve the common problem of decision paralysis when choosing what to watch. Through extensive user research and data analysis, I discovered that 73% of users spend more than 15 minutes deciding on a movie, often leading to frustration and abandoned viewing sessions.

Primary User Persona
Secondary User Persona

The research phase revealed key insights about user behavior and pain points. Age demographics showed that 65% of our target users were between 25-40, with specific struggles around finding content that matched their mood and available time. This data drove the core feature set and user experience design decisions.

User Age Demographics
User Struggle Data
Information Architecture

The design process involved creating a comprehensive information architecture that prioritized user flow efficiency. From wireframes to high-fidelity prototypes, every decision was validated through user testing and iterative design improvements.

Initial Wireframes
Design Process

The final implementation featured a modern component library built with React, ensuring consistency across the platform. The backend architecture was designed for scalability, handling personalized recommendations through machine learning algorithms.

Component Library
Visual Design Concepts

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